Operational excellence for
revenue growth
You’ve got a good service, a capable team, and recurring revenue - but the sales process?
It’s messy.
Leads slip through the cracks. Forecasts feel like guesswork. And cross-department friction is quietly eating into your profits.
That misalignment? It’s not just frustrating-it’s costing you revenue and reputation.
It's costing you growth.
I work with SME leaders who want sales operations they can trust - not just someone who can connect the tech.
Whether you’re scaling, restructuring, or just tired of inefficiency, I bring clarity, structure, and momentum to your sales function, and operational excellence to your business.
Charlene's cross-industry sales, operations, leadership and analytics experience creates comprehensive and pragmatic solutions. With an empathetic and detail oriented communication style, you will make meaningful progress together.
Rev Ops - Consulting, UK
Charlene was a huge support to me and my role with insightful data analytics on sales performance as well as building capability across the teams in a more sustainable way through sales learning and enablement approaches
Sales Director - Talent Development, EMEA
Charlene is the most detailed and technical person I know. She channels her energy amazingly into creating well oiled, data driven sales organisations - focussed on easy ways to solve the biggest sales challenges in organisations.
CPO - FinTech, International